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Letsatsi La Creation: 7 April 2021
Ntlafatsa Letsatsi: 12 November 2024
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Litaba

Behemoth CVS ea lebenkele la lithethefatsi e nka mohato o moholo oa ho eketsa bonnete ba litšoantšo tse sebelisoang ho bapatsa lihlahisoa tsa bona tsa botle. Ho qala ka Mmesa, khamphani e itlama ho latela litataiso tse thata tsa ho se be le Photoshop bakeng sa litšoantšo tsa bona tsa mantlha tsa botle mabenkeleng le webosaeteng ea eona, lisebelisoa tsa ho bapatsa, mangolo-tsoibila le liakhaonto tsa litaba tsa sechaba. Ebile, linepe tsohle tsa CVS bakeng sa lihlahisoa tsa bona tsa mofuta oa lebenkele li tla ba le "beauty mark" ho bonts'a hantle hore na ke litšoantšo life tse sa sebetsoang. (Related: CVS e ke ke ea hlola e rekisa lihlahisoa tsa letsatsi ka tlase ho SPF 15)

"Joaloka mosali, 'm'e le mopresidente oa khoebo ea mabenkele eo bareki ba eona e leng basali haholo, ke hlokomela hore re na le boikarabello ba ho nahana ka melaetsa eo re e romellang ho bareki bao re ba fihlelang letsatsi le leng le le leng," ho boletse Helena Foulkes, mopresidente oa CVS Pharmacy le. motlatsi oa mopresidente ea phahameng oa CVS Health, polelong. "Kamano pakeng tsa ho phatlalatsoa ha litšoantšo tse sa utloahaleng tsa 'mele le liphello tse mpe tsa bophelo bo botle, haholo-holo ho banana le basali ba bacha, e thehiloe."


Ho feta moo, CVS ha e sebelise mohato ona feela ka papatso ea eona. (CV CVS e boetse e phatlalalitse hore e tla emisa ho tlatsa litlatsetso tse ling tsa lipilisi tsa bohloko tsa li-opioid.) Letšoao le tla boela le fihlelle lik'hamphani tsa bo-mphato ba botle, le ho li khothaletsa ho hlahisa litaba tse sa fihlelloang ho netefatsa hore lebala la botle le fetoha sebaka se emelang bonnete le phapano. Lifoto tseo tse sa kopaneleng le litataiso tse ncha tsa botle ba 'nete li ke ke tsa ba le "letšoao la botle," li hlakisetsa bareki hore li nchafalitsoe ka tsela e itseng.

Puisano ka setšoantšo sa 'mele le linepe tse phetoang ha e hole le litaba tse "ncha" mme CVS ha se ea pele ea ho leka ho etsa phapang ka pele ho moo. Letšoao la lingerie Aerie e bile 'muelli e moholo oa papatso e sa amaneng le ho etella pele #AerieReal, mokhatlo oa papatso o bonts'ang basali ba batle ka mokhoa oo ba leng ka teng. Mehlala, li-celebs le ba susumetsang boikoetliso ho kenyelletsa Chrissy Teigen, Iskra Lawrence, Ashley Graham, Demi Lovato le Anna Victoria (ho bolela ba 'maloa feela) ba ntse ba sebelisa media oa sechaba ho arolelana litšoantšo tsa bona tsa' nete, ba hlahisa ntlha ka tlhoko e sa fihlelleheng ea phetheho hara setjhaba. Bafuputsi ba bile ba shebile hore na ho kenyelletsa boits'oaro lipapatsong tse fotiloeng ho ka thibela litlamorao tse mpe setšoantšong sa 'mele-ntho eo re sa e tsebeng. Sebopeho (lifoto tsa boikoetliso ba 'mele li re hloleha kaofela,' me re fetotse tsela eo re buang ka 'mele ea basali ka eona). Sena sohle ke karolo ea mabaka a mangata ao re qalileng mokhatlo oa #LoveMyShape.


Empa lintho tsena li nka nako. Le ha CVS e se eona ea pele ea ho sisinya sekepe se ts'oaroang hape, taba ea hore lets'oa le leholo le ntse le nyoloha ho sutumelletsa phetoho e hlokahalang haholo pele ke mohato o nepahetseng.

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