McDonald's e Fetola Letšoao la Eona ka Phatlalatso bakeng sa Letsatsi la Machaba la Basali

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Hoseng hona, McDonald's e Lynwood, CA, e ile ea phethola makhotla a eona a khauta holimo, kahoo "M" e fetohile "W" ho keteka Letsatsi la Machaba la Basali. (Mattel o boetse a fana ka mehlala e 17 e le Barbies ho keteka letsatsi.)

'Muelli oa ketane, Lauren Altmin, o ile a bolella CNBC hore mohato ona o reretsoe ho "[keteka] basali hohle."

"Re na le nalane e telele ea ho ts'ehetsa basali mosebetsing, ho ba fa monyetla oa ho hola le ho atleha," ho boletse Altmin. "Amerika, re motlotlo ka phapano ea rona mme re motlotlo ho arolelana seo kajeno, batsamaisi ba tšeletseng ho ba leshome ba lireschorente ke basali."

Libaka tsa McDonald naheng ka bophara le tsona li tla ba le liphutheloana tse khethehileng tsa lijo, tse khabisitsoeng ka litselana tse kentsoeng. Li tla hlaha le likatiba le likipa tsa bahiruoa ba bang, 'me logo e tla fetoloa liteisheneng tsohle tsa khamphani tsa litaba tsa sechaba.

"Ka lekhetlo la pele nalaneng ea rona ea lebitso, re ile ra phutha liemahale tsa rona tsa Letsatsi la Basali la Machaba ho tlotla katleho e ikhethang ea basali hohle le haholo lireschorenteng tsa rona," ho boletse polelo ea Wendy Lewis, ofisiri e kholo ea phapang ea McDonald. "Ho tloha sehlopheng sa lireschorente le ho batsamaisi ho ea ho C-suite ea rona ea boetapele bo phahameng, basali ba bapala karolo ea bohlokoa maemong ohle mme hammoho le beng ba rona ba nang le bolokolohi ba lichelete re ikemiselitse katleho ea bona." (Related: McDonald's ho phatlalatsa boitlamo bo ntlafetseng ba phepo e nepahetseng)

Batho ba 'maloa ba ile ba supa boikaketsi ba ketane e ketekang Letsatsi la Machaba la Basali ha e ntse e tsebahala ka ho lefa basebetsi ba eona hanyane.

"U ka boela ua fana ka meputso e fumanehang, melemo e betere, moputso o lekanang, litsela tse nepahetseng tsa mosebetsi bakeng sa kamoso, matsatsi a phomolo a bakhachane a lefelloang ... Kapa u ka phetla lets'oao le tlase le sebetsang," mosebelisi e mong o ngotse.

Mosebelisi e mong o bontšitse maikutlo a ts'oanang a re: "Hona ho hlakile hore ke papatso mme o ka be o sebelisitse chelete e sebelisitsoeng ho etsa sena ho fa basebetsi ba hau ba basali bonase kapa nyollo."

Ba bang ba hlokometse kamoo McDonald's a lokelang ho nahana ka ho nyolla moputso oa bona o tlase ho $ 15 le ho fana ka menyetla e mengata ea nts'etsopele ea mosebetsi ho bonts'a ts'ehetso ea bona ho basali.

Ho tloha hajoale, McDonald's ha e so phatlalatse merero ea ho etsa monehelo e le karolo ea morero ona, o lebisitseng ho nyatsong e tsoelang pele. Ka lehlakoreng le leng, lihlahisoa tse kang Johnnie Walker, li ile tsa lokolla botlolo ea "Jane Walker", e fana ka $ 1 ka botlolo ho mekhatlo ea liphallelo e thusang basali. Brawny o ile a nkela Brawny Man sebaka sa basali mme a ts'episa ho fana ka $ 100,000 ho Girls, Inc., e sa etseng phaello e ikemiselitseng ho ruta boetapele ba basali le tsebo ea lichelete.

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